A premium French brand needed to gain recognition in the Israeli market. We took the challenge and developed a multi-channel campaign. Bon Appetite!

OFFLINE BRAND ADVERTISING CAMPAIGN

FRENCH FILM FESTIVAL PLAYBILL AD:
The critics are raving: France at its best!

Whether on a baguette, a freshly baked croissant,or simply on a spoon, St. Dalfour is like waking up to breakfast in Paris. And of course, playing off the brand name with an affected French accent was irresistible. We targeted Francophiles and connoisseurs via niche media channels.

TV & RADIO CAMPAIGN:
St Dalfourrrr…

ONLINE & SOCIAL CAMPAIGNS

We realized this brand talks right to the stomach of “foodies”. So it was only natural to co-op 

with lifestyle sites and cooking shows such as Master Chef in conjunction with social media.

Branded arena on mako TV with weekly recipes

Creative: Rony Herz | Still Photography: Dan Lerner & Stock | TV Production: Mako | V.O. Dori Ben Zeev