What do these
delicacies have
in common?

BRAND REFRESH |
NARRATIVE & IDENTITY

This is a story about a food importer who started his business here in Israel because he couldn’t find the European delicacies he grew up on.  It became his mission and Seyman became a leader in gourmet food imports.

CORE VALUES

Expert

Years of experience and steadfast determination to discover the true taste and highest quality with an uncompromising standard.

Authentic

Seyman will always go to the source, to look for those who actually produce and develop the products. Even if it’s a small dairy farm perched on a Basque mountain range.

Inspiring

The desire to spread the knowledge, the flavors… the pleasure of having delightful food, for any occasion.

LOGO EXPLORATORY

BRAND CONCEPT & LOGO DEVELOPMENT

The excitement in opening
every package.
Like a precious surprise,
a new discovery… The pleasure we find in the little things.
Seyman is a seal of delightful quality.

Our realm of work with Seyman has included developing advertising for some of the premium brands they import – from cheese to mustard and jam.

Want a taste? Bon appétit >>

See more work for St. Dalfour >>

Strategy, Concept & Design: Tzeela Levin, Rony Herz, Gal Cohen | Photography: Dan Lerner & stock |